Sunrise is committed to protecting the privacy and security of your data. We handle your personal data with care and never sell it to others. This privacy statement helps to clarify what personal data we process, why we process it, and what your rights are.
When you use our app or website, we process your personal data as described in this statement. With the continued use of our app and website you accept the terms laid out in this statement. If you have any questions about this privacy statement, please email our team at [email protected].
This privacy statement may be changed at any time. The new privacy statement will take effect as soon as it has been made available online.
We, Sunrise Daily Goods B.V. (‘Sunrise’), are responsible for the processing of personal data as described in this statement, in accordance with the General Data Protection Regulation (‘GDPR’) and applicable privacy laws. Sunrise is registered under Chamber of Commerce number 83772103, and we are located at Karthuizersstraat 9D, 1015 LL Amsterdam, The Netherlands.
The data we process
We process your personal data because you use our services and/or because you provide it to us yourself. At times we may request personal data from third parties. Below is an overview of the personal data we process:
First and last name
Date of birth
Bank account and card details (we never have access to your full card details)
Other data that you actively provide to us
Information about your activities on our app and website
Internet browser and device information
We do not collect sensitive information such as racial or ethnic origin, political opinions, religious beliefs, and sexual orientation. Additionally, our services are not intended for individuals under 18 years of age, and we do not intentionally collect personal data for individuals under 18 years of age. Individuals under 18 years of age are not permitted to create a Sunrise account.
We may process other special information, such as food allergies, only if you actively provide this information to us. Otherwise we will not collect or process this information.
Why we process personal data
We will only use your personal data if we have a specific reason to do so. We process your personal data for the following purposes:
Adding you to our waitlist and mailing list
Providing you access to our app
Delivering your orders to you
Notifying you about your delivery status and other information
Handling your payment
Informing you about changes to our products and services
Tailoring our products and services to you
Improving our product and service offerings
Verifying your age for purchases of alcohol
How long we retain personal data
We retain personal data for an appropriate duration based on the nature of the data. If you are a Sunrise customer, we maintain essential customer information for as long as you maintain an active account with us.
Who we share personal data with
We work with certain third parties to provide our service, including our hosting provider, payment processing provider, delivery partners, AI service providers, specialized software providers, and advertising platforms like Facebook, Instagram, and Google. As part of this data sharing with third parties, your personal data may be transferred internationally.
We select these third parties carefully, and we only share your information if it is necessary to deliver our services. We remain responsible for your data ourselves.
When you visit our website, cookies from Sunrise and/or third parties may be stored on your device. The cookies we use are necessary for the technical operation of the website and your ease of use. They ensure that the website works properly and remember, for example, your preferred settings. They can also be used to help optimize our website.
You can opt out of cookies by setting your internet browser so that it no longer stores cookies. You can also clear your cache and cookies via the settings of your browser.
How to access your data
You have the right to view, correct or delete your personal data. You can also object to the processing of your personal data. If you would like to take any of these actions, please email our team at [email protected].
To ensure that the request has been made by you, we ask you to enclose a copy of your proof of identity with the request. We will respond to your request as quickly as possible.
How we secure personal data
We take the protection of your data seriously and take appropriate measures to prevent misuse, loss, unauthorized access, unwanted disclosure and unauthorized modification.
If you have the impression that your data is not properly secured or there are indications of abuse, please contact our team at [email protected].
If you require any additional information about the protection of personal data, please visit the website of the Dutch Data Protection Authority (Autoriteit Persoonsgegevens): https://autoriteitpersoonsgegevens.nl/nl